Type the words “house cleaning [here’s your city]” into Google and you’ll likely see a map covered in dots representing other businesses in your area. This is a scary picture for a person starting a cleaning business. It seems that everyone in your area who has the skills to keep a place clean has decided to join their show. But fear not – when we dug deeper into the question of what makes a successful maid, we found ways you can find a way to clean up your business before another maid does. We looked at advertising, customer comments, and the different niches maids take to get cleaning contracts, and we came up with three tips to help you get started.
Choose a strategy for marketing and come up with your name.
It sounds obvious, we know, but there are methods that work and there are methods. What we recommend to beginners in the home cleaning field is direct marketing, which costs less money but more time.
Cleaning the plate.
Advertise your cleaning company in houses and apartments near where you live in the form of high-quality paper that you drop on your doorstep. Going into business for yourself requires the same commitment you would give to a regular employer. Initially, spend a few full days each week just spreading the word. The paper should really emphasize who you are (see tip number two), what you do, and emphasize that you are local and independent. Target and customize your ad to get cleaning jobs from a specific group of people. Think creatively here. If you live in a progressive part of the country, you might want to advertise that you are “greener” than other cleaning companies because you can go to work. If you’re in an economically depressed suburban neighborhood, pass flyers from real estate agents offering cleaning services. Taking the time to develop a cleaning business marketing strategy that targets people in your area is a great way to launch your new business. As you grow, create an internet ad. This involves more competition than more local door-to-door flights, but has advantages. It’s important that you take the time to make your Craigslist ad look better than the competition. Signing up for Yelp and writing reviews to your customers is a huge boost. Side note: Read all the feedback from other waitresses. There’s a lot to learn about what works and what doesn’t by doing this.
Put a face on your action.
Of the entire top rated cleaning companies we found online, at least a third had a name that included the cleaner’s first name. What this tells us is that tiny house Rengøring Erhverv thrives on personality. If you can’t handle obnoxious dogs, screaming children or difficult customers while smiling and cheerful, miss out on word of mouth and repeat customers. As you grow your cleaning business, these gigs will become your bread and butter. Your cleaning sheets should have a picture. It doesn’t have to be a shot of your cleaning. Everyone has seen a hundred such pictures. Have the picture of your trusty face. To establish a regular relationship with a client, they need to love you as a person, not just the work you do. Apply the principles of good customer service learned in any service industry to the supervisor.
Swiss cleaning companies thrive on publicity.
One of the advantages of starting a specialized cleaning service, be it property cleaning, business cleaning, restaurant cleaning or window cleaning – is the opportunity to give you promotions that an ordinary house cleaner is not economical or sensible from Le’s point of view. When it comes to cleaning companies, you know who you are entering, what equipment you need, and how long it takes you to perform some cleaning tasks on a regular basis in that niche. For example, a window cleaner knows which window cleaners work for almost every type of window and how long it takes to clean a certain size window. As a result, it becomes easier to bid on blind trades and creates opportunities for strategic discounts. Offerings e.g. Offer free skylight cleaning for businesses that need more than a certain amount of work, or cleaning pet store windows (if you run an aquarium maintenance business) if they let you two weeks of advertising are rented within the. Strategic campaigns allow interested customers to make a decision. A small deal that’s easy for you to make and feels good can push them to go with you on other services.